Engaging Email Marketing combined with unique PURL’s and “Zero Rings™”
Through an email chain and personalized URL (PURL) customers and prospects are creatively brought into the dialog about the vehicle they own and followed up with using voicemail, call tracking and thank you emails.
4,000 records being emailed and a ringless voicemail call.
Leads will be put directly in the CRM.
PURL from Email
Customer is sent an email with a PURL (personal URL) and is able to click the link to submit contact information to get his/her trade-in value.
Information is collected and a follow-up email is sent to customer to keep the deal fresh in his/her mind.
Drop a message directly into the player’s voicemail without ever ringing the phone.
Proprietary technology that bypasses a consumer’s cell phone and goes straight to voicemail. Highest open rate in the market today!
